By Erica Abbott
Next up is Andrew Bentley of Father Figure, seeking $80,000 for 15 percent equity.
Father Figure offers comfortable and functional paternity clothing. According to their website, the lifestyle brand was created “to support and inspire” new fathers. “In our survey of 350 millennial dads in the US we learned that it’s important to nearly all dads to be actively involved in the care taking of their children,” however, many felt as though parenting-related companies needed to better understand their needs with more dad-centric products. Products include a Booker denim shirt, Luca t-shirt, water bottle and bandana burp rags. Prices range from $20 to $128. Bundle packs are also available.
Lori Greiner says the material feels “beautiful” and every shark is captivated by the father-baby models. In 11 months, they have done $33,000 in sales. Guest shark Sara Blakely loves the idea and branding of the paternity wear, especially since her company Spanx offers paternity leave.
Lori Greiner says she could offer Bentley, a former Google tech employee, her advice but goes out, followed by Mark Cuban. Kevin O’Leary thinks there’s “nothing here” and calls it a “waste of your time.” He goes out. Daymond John thinks it’s too early for an investment and goes out. Blakely likes Bentley’s story but doesn’t know what she could add. She goes out.
Each week on “Shark Tank,” budding entrepreneurs have the opportunity to pitch their emerging businesses to multi-millionaire and billionaire investors, known as sharks: Mark Cuban, owner of the Dallas Mavericks; Daymond John, fashion mogul and founder of FUBU; Kevin O’Leary, self-proclaimed Mr. Wonderful and founder of O’Leary Financial Group; Barbara Corcoran, real estate maven; Lori Greiner, queen of QVC; and Robert Herjavec, technology guru and founder/CEO of the Herjavec Group.
Philanthropist and Virgin Group founder Richard Branson, Spanx founder Sara Blakely, Skinnygirl Cocktails founder and Real Housewife Bethenny Frankel, Vitamin Water founder Rohan Oza and former MLB player Alex “A-Rod” Rodriguez are also slated to appear as guest sharks this season.
“Shark Tank,” which is based on “Dragons’ Den,” is produced by Mark Burnett and first debuted in 2009. To date, the sharks have invested more than $100 million in various companies after engaging in numerous bidding wars and shark fights. A new episode airs each Sunday at 9 p.m. on ABC.
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Source:: Business 2 Community