Marketers Lash CES For Lack of Women Keynote Speakers

By adageeditor@adage.com (Megan Graham)


CES, the massive tech trade show held in Las Vegas every January, this year has a roster of keynote addresses from CEOs of companies like Ford Motor Company, Hulu, Turner and Intel.

But many leaders in tech and marketing see one problem: Each of the six keynote address speakers currently listed on CES’ website is a man. Five of them are white men.

GenderAvenger, a group that is dedicated to ensuring “women are represented in the public dialogue,” has taken notice. The group issued an “action alert” last week to call on CES to do something about it.

CES, the massive tech trade show held in Las Vegas every January, this year has a roster of keynote addresses from CEOs of companies like Ford Motor Company, Hulu, Turner and Intel.

But many leaders in tech and marketing see one problem: Each of the six keynote address speakers currently listed on CES’ website is a man. Five of them are white men.

GenderAvenger, a group that is dedicated to ensuring “women are represented in the public dialogue,” has taken notice. The group issued an “action alert” last week to call on CES to do something about it.

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Source:: Advertising Age Digital

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