By Ryan Yaeger
There are few things that are worse than moving. Packing your whole life into bags and boxes, getting a truck to haul everything – whether across town or across the country – and then hiring movers (or getting a few of your friends to help in exchange for the traditional offering of pizza and beer) is something that no one looks forward to, even if your new home is a major step forward or upgrade. As bad as moving is, though, moving your business can be even worse.
Moving business locations can often be a positive sign for your company. Maybe you’ve outgrown your office space or can afford a more central storefront in a popular shopping district. Whatever the reason for your move, it’s sure to come with a number of logistical concerns that you need to juggle. From notifying your clients and clientele about the move in advance, to organizing all of the telecommunications systems that you need in your new office or shopping space – not to mention the actual heavy lifting of equipment, inventory and files – there are so many things that need to be managed to make your move a smooth success.
While the hassle of physically moving your business from one place to another may be unavoidable, your online move can be much less stressful. Unlike the hard work involved with moving your desks and computers to the new office, updating your online presence can be done with a few clicks of a mouse and strokes of the keys – if only moving was that easy! Whenever you’re moving, it can be hard to keep tabs on everything, so let us help keep your digital to-dos organized with this convenient checklist for making your move smooth in the online world.
Updating Your Online Presence: A Moving Checklist
1. Check Yourself
First, check over your site’s contact page, header and footer to see if there is any out-of-date information that needs to be updated. Ever move to a new house or apartment and give someone your old address out of habit? That’s what we want to avoid here.
Many people prominently display their phone number or address at the top or bottom of the site, and if someone searching for you at your new location in Chicago finds an old address on your website from your previous location in St. Louis, it can cause confusion. Confusion leads to frustration, which is the path to the dark side … no, wait, that’s fear. Confusion and frustration can lead to visitors leaving your page and taking their business elsewhere – still ultimately leading to suffering for your company, though a better result than if you’re a Jedi.
It’s also worth noting that this is a critical step if you process online orders and ship from your business. Moving to a new location can impact everything from how your orders process to the tax rates you may need to calculate for customers, depending on the laws and regulations in your new city, town or Go to the full article.
Source:: Business 2 Community