How Facebook’s New Resume Feature Could Change the Recruitment Process for Your Next Marketing Hire

By Bob Van Rossum

marketing recruitment firms

Facebook is in the midst of testing and rolling out a resume feature called “work histories” that puts it in even more direct competition with LinkedIn. Users who currently have access to the feature are able to list their professional experience, education, contact information, and other relevant details.

Matt Navarra revealed a few screenshots of the feature after receiving a tip from student Jane Manchun Wong:

A key difference between Facebook’s current “work and education” section and the new feature is that the information from a user’s resume doesn’t directly post on their personal profile. Instead, users will have the option to display it when in search of a job to be available for recruiters.

Related Video: Is Facebook Taking On LinkedIn With New Resume Feature?

Video by Wochit Tech

Facebook’s New “Work Histories” Will Change the Way Marketing Recruitment Firms Attract Top Talent

Facebook, being the largest social platform in the world, has the largest access to the marketing talent your organization may be looking for. Providing an easier way for job seekers and possible candidates to share their resumes may prove to be extremely valuable for organizations looking for their next marketing hire.

As large tech and social platforms integrate more recruitment and talent search capabilities, employers and marketing recruitment firms may be able to better streamline their work instead of juggling multiple platforms. Here are a few ways socially savvy recruiters can leverage Facebook’s new feature to attract top of the line marketers.

Broadens Reach to New Talent

Compared to LinkedIn, more people use Facebook more frequently. And it certainly has more access to a wider reach of people – Facebook has over 2 billion monthly active users while LinkedIn has a little over 100 million.

Facebook’s new resume service is aimed at reducing the gap between finding a job and applying for it easily, especially on mobile. Organizations have a better chance of scouting out top marketers with the new “work histories” feature. It gives employers and recruiters access to a greater pool of marketing talent that may not be leveraging LinkedIn to its fullest extent.

More Streamlined Communication with Candidates

Marketing recruitment firms can take advantage of the feature by not only reviewing resumes, but also reviewing users’ personal Facebook pages to get a better understanding of who they are. Finding people that are a good fit with the culture of a company is an extremely important factor in hiring the right person.

LinkedIn has transformed into a professional platform that is primarily used for people looking for jobs. Thus when they’re not actively looking, they use it less. As marketing recruiters who use social tools for searches, we have firsthand experience in dealing with delayed responses from people we reach out to. Depending on their active engagement with LinkedIn, it could take weeks to get a response back – pushing back the time of finding top of the line talent.

The new feature could significantly reduce the Go to the full article.

Source:: Business 2 Community

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