About four years ago, I decided to start a mastermind group. This is not a paid-for mastermind group of people from different industries. This is a very specific mastermind group. I invited a bunch of people in my industry to get together twice a month to sit down and discuss problems, issues, best practices, all that kind of stuff. We call it Media Masterminds. Now, I am in the marketing business. I’ve been audio and video and websites for years. I started my business in 2001, so it’s been close to 16 years ago that I started this. I wanted to get together with a bunch of like-minded individuals so that we could share, teach each other new things, and talk about best practices. There are some great people in there: a graphic designer, a couple of different writers, one who focuses on blogging and website content, public relations. There are a couple of different photographers and videographers. One guy’s got a drone … I love drones. Those are cool.
We all get together, and not only do we talk about things, but we teach each other things. That’s the most important part of this, is we’re really there to help educate each other, which helps us work together. So it’s collaborative as well. Almost everybody in the group works with almost everybody else in some way, shape or form. So if you need a specific task done, content written, photography, video, etc., we can work together as a collaborative team, which makes for a great group.
Building A Plan
One of the guys in the group is a very high-level marketer. He works with large companies like Facebook. That’s how big this guy is, but he still finds value in it. For someone that smart, he constantly asks me, “Brian, how do you do what you do? How do you get everything done?” So last week, It was my turn out of the 12 people to go up and speak. What I said was, “Here’s the thing. I’ve got systems.” I actually entitled the presentation, “How Do You Do What You Do?” Systematizing your business is by far one of the best ways to grow it, to solidify it, to make it more stable.
It’s taken me a good two or three years. I gave a presentation a couple of years ago and said, “Here is my plan. This is what I’m going to be working on and this is how I plan to systematize my group. So after two years, I finally came back and said, “Okay, here’s how I did it.” I laid it out in a way that everybody could understand. I actually made a flow chart and went through the flow chart and start talking about things. So, one of the core things that most every successful business does is create multiple streams of income. That’s where it all starts: you don’t want to put all your eggs in one basket. I have five core Go to the full article.
Source:: Business 2 Community