By Alan Rita
Solopreneurs are on the rise, thanks to the rise of cloud platforms that make online ventures more feasible. These brave individuals aim to take on the challenges of entrepreneurship mostly by themselves – armed only with a vision, some guts, and a handful of tools.
When it comes to online businesses, a standout website is normally the centerpiece that promotes the brand, provides useful content to online users, and elevates reputation. Hiring a freelance web developer is a sensible strategy since they can handle the technical aspects of designing and optimizing a business website.
For the most part, solopreneurs—like they always do—prefer to be involved as much as possible throughout the development process. In fact, some of them would rather build their own site rather than spend good money on a freelance developer or professional design agency. And with the tools below, this is more than doable:
While most web hosting platforms offer both services as a bundle, choosing a separate domain registrar grants you more flexibility and security. Take note that, if you tie your domain name with your host, it can be difficult to migrate to a new host in case problems arise. Furthermore, there is a possibility of you losing ownership of your domain in case you register with the wrong web host.
- NameCheap – This is one of the most popular domain registrars to date. Not only does it offer the most affordable rates around, they also provide 24/7 customer support as well as security add-ons.
- Google Domains – If you don’t care about value-added services and simply need a domain quick, the Google Domains is the registrar for you.
Bear in mind that, as a solopreneur, you’ll be using your web hosting control panel more often than you think. That said, it’s important to pick a host that has a user-friendly interface, dependable customer support, and convenient features such as 1-click WordPress installation.
- HostGator – Known for its 24/7 customer support and ease of use, HostGator is one of the best web hosting platforms for general site-building.
- Bluehost – Bluehost is an all-in-one hosting service that offers 1-click WordPress installation, 24/7 customer support, and built-in site builders. Price-wise, HostGator offers better deals, but Bluehost have more scalable options.
Today, using a content management system or CMS like WordPress, Wix, and Joomla is the usual route for DIY websites. A CMS simplifies every aspect of site building and content development – from installing a theme to publishing new blog posts. They also allow you to leverage countless other plugins and page builders to help with your website’s design.
- Beaver Builder – Although WordPress already has thousands of themes you can choose from, most of them have limited customizability. You can use Beaver Builder to modify every single visual element of your site. Using the drag-and-drop interface, you can easily add content “modules” such as buttons, photos, videos, pricing tables, and built-in WordPress widgets in designated sections or “rows”.
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