10 Ways to Use Social Media to Enhance Your Qualifications as the Top Marketing Candidate

By Mark Miller

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Unless you’ve been hiding out under a rock, you know social media (and social media staffing) is an incredibly powerful tool for brands wanting to build a strong digital presence. This is also true for marketers’ personal brands – whether you’re looking for a new job or looking to get out of your current one, social media can be a great tool for building your credibility.

From Facebook, Instagram, Twitter, LinkedIn to Snapchat, the power of these major social networking platforms can be a valuable weapon in helping you advance your marketing career down the right path. It is one of the most effective tools in not only building corporate brands but also your personal brand and reputation as a professional.

The hiring and executive recruitment process has dramatically transformed, especially in the digital marketing world. Whether you believe it’s fair or not, recruiters and employers are going to check social media profiles to find top candidates and . This is doubly important for marketing professionals, who will not only be judged by their behavior on social channels but also how deftly they use them.

As a marketing recruitment agency, we’ve come across a lot of mistakes that marketing professionals make on social media that unfortunately hinder their potential for a new job and career growth. A poor social media presence can cost you to lose out on a great job opportunity.

Marketing Recruitment Agency Provide Tips to Help Advance Your Marketing Career in the Right Path

According to CareerBuilder, 70 percent of employers say they use social media to consider candidates before choosing to hire them. CareerBuilder also found that 61 percent of companies are looking for certain information to support candidates’ qualifications for jobs through their social media profiles. In addition:

  • 50 percent are looking to see if a candidate has a professional online persona
  • 37 percent consider what others are posting about a candidate
  • 24 percent are looking for any reason to not hire a candidate

Taking the time to polish up your social media profiles to be in great standing is so important – especially if you’re applying for certain fields like social media marketing. Improve your chances of being hired by using the powers of social media to enhance your skills and credibility as the top candidate for the job.

Here are a few ways to enhance your social media marketing profiles when looking to advance your career and how to successfully make yourself stand out in a crowded job market.

1. Be Present and Active on Social Media

You may think it’s better off to have no social networking accounts at all when looking for a job but social media has become such an integral part of how we communicate – personally and professionally. In fact, 57 percent of companies are less likely to start the interview process with a candidate they can’t find online.

It may sound a bit ridiculous that being present on social media is necessary to be considered for a job but if used Go to the full article.

Source:: Business 2 Community

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